Paroles de pros

28.08.2014
Confidentialité, éthique, vie privée et communication font-ils toujours bon ménage? Dans un monde de plus en plus connecté, cette question fait souvent débat. Huit professionnels de divers secteurs so

Donnée en anglais, la conférence « Professional Voices » est une soirée ouverte au public organisée dans le cadre du congrès international EUPRERA qui se déroule à l'IHECS du 11 au 13 septembre. 

Elle aura lieu au Bord-de-Verre (IHECS - Rue du Poinçon 15 - 1000 Bruxelles) le jeudi 11 septembre de 18:00 à 20:15.

L'entrée est gratuite et se fait sur réservation jusqu'au 9/09 par envoi d'un mail à congress2014@euprera.org? ou à andrea.catellani@uclouvain.be

PANEL DEBATES

1. Transparency and Privacy in a Connected World (18:00 -19:00?)

Speakers from government, industry and society will address how transparency in the digital age has affected our professional lives and how we balance it with privacy.

Keynote speakers will include:

  • Mrs. Irina Vasiliu, European Commission DG Justice
  • Mrs. Nathalie Mol, Secretary General of Europabio
  • Mr. Martin Pigeon, Researcher and Campaigner, Corporate Europe Observatory
  • Mr. Simone Boselli, Account Director at Hill+Knowlton Strategies Brussels

Moderation: prof. David Zaruk, Université Saint Louis, Brussels

Questions addressed will include:

  • How do we reconcile the right to be forgotten with open access?
  • How do we protect commercially sensitive information?
  • How do we balance between expert advice and conflicts of interest?
  • When does the demand for transparency shift toward unwarranted surveillance?

2. Ethical issues in communication practices (19:15 - 20:15)

Four leading professionals will discuss how they cope with ethical dilemmas, what role professional codes of ethics play, how professional associations fit in, how to balance a responsibility to both the client and society and where to get ethical guidance.

Keynote speakers will include:

  • Mr. Thierry Bouckaert, President of 3C, Managing Director of Akkanto and lecturer at Université catholique de Louvain
  • Mrs. Melanie Faithfull Kent, CEO at Hill + Knowlton Strategies Brussels
  • Mrs. Florence Vanin, previous External Communication Director, ALSTOM; administrator of Communication & Entreprise association, France

Moderation: Dr. Johanna Fawkes, author of Public Relations Ethics and Professionalism, Routledge (2014)

Questions addressed will include:

  • How do professional ethics impact your daily work?
  • Are ethical problems more pressing now than previously?
  • How do practitioners cope with ethical dilemmas and what support do they have?
  • How much do professional codes of ethics help in daily decision making?
  • What role might professional associations play in developing ethical tools?
  • Do you see yourself as an advocate for the client or an ethical guardian?
  • Are you responsible first to the client or society?
  • Where do you get your ethical guidance?

Registration to the special event “professional voices” is free of charge and can be made until September 9 by writing at andrea.catellani@uclouvain.be or congress2014@euprera.org.

A walking dinner reception following the public affairs panel debate is €30 and will begin at 20:15. Guests may pay for the reception at the event or in advance Bord-de-Verre building (Rue du Poinçon 15 – 1000 Bruxelles) at the IHECS Institute in Brussels